Packaging Redesign

A leading brand of cosmetics wished to revamp its product packaging to reflect its eco-friendly and sustainable range. The catch – make it difficult to replicate, to minimize duplication and circulation of spurious copies by wannabe players.

Guided by old friend and creative guru Disha Rai Singh, NFC designed a brand new look for Plantas, colour coding the range by category and making it stand out on display shelves – while adhering to the customer’s brief.